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Sept 4th - Reviewing Brands
I’ve started writing short reviews/case studies of ecom brands to look for missed opportunities in their marketing.
Surprisingly, some of the biggest brands online are not doing it well or even near to it.
They assume running Facebook and Google ads is all you need to do.
Yes, basic ads do work, and Google even dynamically makes it easier than ever. When you dig deeper their overall marketing strategy is missing key areas to spread their story.
- Eco products (Home use)
- Sustainable products
- Sustainable clothing brands
- Recyling brands
- and more…
I’ll be sharing my first soon over on my blog.